Higher rankings generally equate to more organic traffic to your website. To understand how SEO helps your business, think about the last time you searched for something on Google. The average click rate for the top search result on Google is 31.7%, according to one study, and the top three search results on Google account for 75.1% of clicks. That

You may also find this guide useful How to Brief a Copywriter. Frase isn’t trying to generate new additional information it is trying to re-write existing text into something unique or ‘tune it’ as some might call it. If you’re one of those organized types then you can add additional tabs for say notes, keyword terms, style guide, or whatev

It’s important to find new keyword ideas that will be relatively easy to rank for because keywords are what will make the difference in whether you get found in the search engines or not. By getting effective keyword suggestions you can determine the right sort of content and rank well in the search engines to bring in qualified traffic and be in

Once you’ve gone through all your top keywords, you’ll want to delve into semantically-related keywords. After all, some competitors will have a slightly different SEO strategy to you, so they might not appear when you’re searching your specific top key terms. While page-level competitors don’t compete with your site on a whole, these indiv

When conducting a local business search, potential customers generally know what to buy. The reason for this local business search is to find a place that can meet this need in the most suitable conditions, and location plays a very important role among these conditions. We’re talking about a situation that could result in a purchase! In this sit